In November of 2020 our CTO came to me with GS DevOps Mate. This is a toolkit that they used for a client and wanted to make it open-source and give it back to the Salesforce community as well as show off our talents expertise. In addition to our Webinar, email campaign and landing pages we were active on social media and created several blog posts to promote this free open-source toolkit. We utilized our website, Twitter, Linkedin, Youtube, Instagram, for an omni-channel strategy.
Links:
Youtube: Video 1, video 2, webinar
Blog Posts: Intro, part two, part three, github actions, bitbucket,